Big Ed’s BSB Challenge13.04.11

Milton Bayer have just launched an online game for one of the UK’s leading motorcycle and scooter insurance specialist, MCE Insurance. Tickets to the MCE British Superbike Championship (BSB) are up for grabs to some of the fastest contenders.

The game will run throughout the BSB season giving players plenty of opportunities to be in for a chance to win!

The game invites all players to take on ‘Big Ed’ and beat his nitrous oxide fuelled time for two laps around the track. A different winner of a pair of BSB tickets and an MCE experience will be drawn at random each month from now until September from the top 200 leaderboard, enabling the winners to catch some BSB action at various tracks across the UK.

Players can challenge friends at the microsite itself or click to upload it to their Facebook page. MCE Insurance will be promoting the game through e-shots as well as providing links to the microsite from Big Ed’s Facebook page.

“We’ve got some seriously good insurance products that cover riders of any age, any make, any model – but Big Ed’s BSB Challenge is about fun and, as title sponsor of the BSB, we want more people to enjoy some race action on us,” said Emma Westley (Marketing Manager) of MCE Insurance.

Big Ed’s BSB Challenge can be found at http://www.bigedbsbchallenge.co.uk/