Santander
web
email
secure

Breakthrough

Santander Breakthrough offers SME's a unique, global proposition, but its online presence was limited to just a few pages on the Santander Corporate website. By its very nature this site had a very Corporate feel and user base that was not suitable for the Breakthrough audience.

The challenge

We were asked to help the Breakthrough team to reach a much larger target audience, engage users and deliver new, targeted, relevant content. The team wanted to be able to promote their great work and talk to different audiences about how Santander can help them grow.

The solution

We designed and built a standalone website with a fully integrated, bespoke event management system that allows internal team members to 'create' events that are then passed through an automated internal approval process before being published. Automated emails with dynamic content are sent to event attendees from their initial event registration right through to post event follow ups.

Santander Breakthrough showcase image

The results

The following stats show the difference in performance in the month following go live:

Unique visits

+252%

Av. time on page

+6%

Av. page load time

-40%

You have really provided us with a fantastic home and a real platform for us to be able to grow our support to all types of business - Our Managing Director, Sue Douthwaite is absolutely delighted with what we’ve been able to deliver.

Shaun Lowman, Digital Manager, Santander

Santander Breakthrough responsive stylingSantander Breakthrough website pages
VISIT SITE

This is just one of many success stories. Get in touch to find out more.